[Oxford] Hearing, Remembering, and Branding

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subhashreddy200 Post time 2025-6-17 23:13:30 | Show all posts |Read mode

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journal：The Oxford Handbook of Music and Advertising

Authors：Vijaykumar Krishnan; James J. Kellaris

Published date：--

DOI：10.1093/oxfordhb/9780190691240.013.26

PDF link：https://academic.oup.com/edited-volume/38632/chapter/335306759

Article link：https://doi.org/10.1093/oxfordhb/9780190691240.013.26

Article Source：Oxford University Press。

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