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[Emerald] Virtual destination endorsers and brand trust: a source credibility perspective on branding small heritage cities

tranduchuytong Post time 2026-8-16 11:56:34 | Show all posts |Read mode
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journalㄩJournal of Hospitality and Tourism Insights

AuthorsㄩBiqiang (William) Sun; Mozard Mohtar; Sedigheh Moghavvemi

Published dateㄩ2026-6-19

DOIㄩ10.1108/jhti-07-2025-0784

PDF linkㄩhttps://www.emerald.com/jhti/art ... -07-2025-0784en.pdf

Article linkㄩhttps://doi.org/10.1108/jhti-07-2025-0784

Article SourceㄩEmerald﹝


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Georgee Senior Member
2026-8-16
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Georgee Post time 2026-8-16 11:56:35 | Show all posts

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