[Emerald] What kind of customers, commodity and context matching produces high consumer loyalty? 每 fsQCA research based on social cognitive theory

phamluuyennhi Post time 6 day(s) ago | Show all posts |Read mode
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journalㄩAsia Pacific Journal of Marketing and Logistics

AuthorsㄩJunxia Yuan; Hongliang Hou; Bingfeng Bai

Published dateㄩ2026-6-25

DOIㄩ10.1108/apjml-01-2025-0133

PDF linkㄩhttps://www.emerald.com/apjml/ar ... -01-2025-0133en.pdf

Article linkㄩhttps://doi.org/10.1108/apjml-01-2025-0133

Article SourceㄩEmerald﹝


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