[SAGE] A Donation-With-Purchase at a Restaurant: Perceived Authenticity in a Cause-related Marketing

hoang888 Post time The day before yesterday 13:08 | Show all posts |Read mode
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journalㄩJournal of Hospitality & Tourism Research

AuthorsㄩZhenxian (Zoey) Piao; Gi Won Kang; Sung-Eun Kim; Billy Bai

Published dateㄩ2024-5-

DOIㄩ10.1177/10963480231187874

PDF linkㄩhttps://journals.sagepub.com/doi/pdf/10.1177/10963480231187874

Article linkㄩhttps://doi.org/10.1177/10963480231187874

Article SourceㄩSAGE Publications﹝


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Sweetums33 Post time The day before yesterday 13:08 | Show all posts

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