Understanding the consumer's online merchant selection process: The roles of product involvement, perceived risk, and trust expectation

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journal：International Journal of Information Management

Authors：Ilyoo B. Hong

Published date：2015-6-

DOI：10.1016/j.ijinfomgt.2015.01.003

PDF link：https://www.sciencedirect.com/sc ... 268401215000043/pdf

Article link：https://doi.org/10.1016/j.ijinfomgt.2015.01.003

Article Source：Elsevier BV。


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