[Emerald] Investigating factors affecting purchase intention of halal cosmetics products among Millennial consumers: findings from PLS-SEM approach

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journalㄩJournal of Islamic Marketing

AuthorsㄩMohamed Soliman; Mahmood Hayeemad; Ruslee Nuh; Chutikan Phetkaew

Published dateㄩ2026-3-31

DOIㄩ10.1108/jima-06-2024-0264

PDF linkㄩhttps://www.emerald.com/jima/art ... -06-2024-0264en.pdf

Article linkㄩhttps://doi.org/10.1108/jima-06-2024-0264

Article SourceㄩEmerald﹝


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