[Emerald] ※All is well§, really!Social media influencers, social media boycotts and consumer behavior in the MNFMCG context

cohaibao Post time 5 day(s) ago | Show all posts |Read mode
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journalㄩJournal of Islamic Marketing

AuthorsㄩMuhammad Ahmed; Chengli Shu; Hammad Bin Azam Hashmi; Dan Luo; Syed Waqar Haider

Published dateㄩ2026-4-8

DOIㄩ10.1108/jima-06-2024-0243

PDF linkㄩhttps://www.emerald.com/jima/art ... -06-2024-0243en.pdf

Article linkㄩhttps://doi.org/10.1108/jima-06-2024-0243

Article SourceㄩEmerald﹝


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