[Emerald] When benevolence backfires: trusttransfer in Chinese live streaming commerce

Thuytrang2011 Post time 1 hour(s) ago | Show all posts |Read mode
This post will be closed automatically in 2026-11-03 02:37
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Tạp ch赤: Asia Pacific Journal of Marketing and Logistics

T芍c giả: Chih-Hung Pai; Jimei Huang; Yunfeng Shang

Ng角y xuất bản: --

DOI: 10.1108/apjml-01-2026-0015

Li那n kết PDF: https://www.emerald.com/apjml/ar ... -01-2026-0015en.pdf

Li那n kết b角i b芍o: https://doi.org/10.1108/apjml-01-2026-0015

Nguồn b角i viết: Emerald .


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