[Other] Are Consumers Moved by a Crying Tree Or a Smiling Forest?

Hale147 Post time 1 hour(s) ago | Show all posts |Read mode
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journalㄩJournal of Advertising Research

AuthorsㄩChun-Tuan Chang; Hsiao-Ching Lee; Yu-Kang Lee

Published dateㄩ2022-12-

DOIㄩ10.2501/jar-2022-024

PDF linkㄩhttps://www.tandfonline.com/doi/pdf/10.2501/JAR-2022-024

Article linkㄩhttps://doi.org/10.2501/jar-2022-024

Article SourceㄩInforma UK Limited


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