[Other] Determinants of mobile consumers' perceived value of location-based advertising and user responses

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journalㄩInternational Journal of Mobile Communications

AuthorsㄩTrisha T.C. Lin; Fernando Paragas; John Robert Bautista

Published dateㄩ2016--

DOIㄩ10.1504/ijmc.2016.075019

Article linkㄩhttps://doi.org/10.1504/ijmc.2016.075019

Article SourceㄩInderscience Publishers


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