[Elsevier] The personalization privacy paradox: An exploratory study of decision making process for location-aware marketing

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journalㄩDecision Support Systems

AuthorsㄩHeng Xu; Xin (Robert) Luo; John M. Carroll; Mary Beth Rosson

Published dateㄩ2011-4-

DOIㄩ10.1016/j.dss.2010.11.017

PDF linkㄩhttps://www.sciencedirect.com/sc ... 167923610001983/pdf

Article linkㄩhttps://doi.org/10.1016/j.dss.2010.11.017

Article SourceㄩElsevier BV


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