[SAGE] Contingent Boycotts: The Temporal Evolution of Consumer Justifications

JungJinHyun Post time 3 day(s) ago | Show all posts |Read mode
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journalㄩJournal of Macromarketing

AuthorsㄩKaidong Yu

Published dateㄩ2026-6-

DOIㄩ10.1177/02761467261426515

PDF linkㄩhttps://journals.sagepub.com/doi/pdf/10.1177/02761467261426515

Article linkㄩhttps://doi.org/10.1177/02761467261426515

Article SourceㄩSAGE Publications


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