[Elsevier] Consumer switching behavior to an augmented reality (AR) beauty product application: Push-pull mooring theory framework

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journal:Computers in Human Behavior

Authors:Aditya Nugroho; Wei-Tsong Wang

Published date:2023-5-

DOI:10.1016/j.chb.2022.107646

PDF link:https://www.sciencedirect.com/sc ... 747563222004666/pdf

Article link:https://doi.org/10.1016/j.chb.2022.107646

Article Source:Elsevier BV


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