[Emerald] Effects of message framing and involvement on price deal effectiveness

asdgfhlk Post time 3 day(s) ago | Show all posts |Read mode
This post will be closed automatically in 2026-06-28 17:44
Reward10points

journalㄩEuropean Journal of Marketing

AuthorsㄩEyal Gamliel; Ram Herstein

Published dateㄩ2012-9-14

DOIㄩ10.1108/03090561211247838

PDF linkㄩhttp://www.emeraldinsight.com/do ... 8/03090561211247838

Article linkㄩhttps://doi.org/10.1108/03090561211247838

Article SourceㄩEmerald


Remarkㄩ
Reply

Use magic Donate Report

All Reply1 Show all posts
Sweetums33 Post time 3 day(s) ago | Show all posts

Waiting for confirmation

If the PDF has not been accepted after 72 hours, the system will automatically adopt it.
Reply

Use magic Donate Report

Return to the list