[Taylor&Francis] Age and gender differences: Understanding mature online users with the online purchase intention model

Marshtiger Post time 3 day(s) ago | Show all posts |Read mode
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journalㄩJournal of Global Scholars of Marketing Science

AuthorsㄩMonica Law; Mark Ng

Published dateㄩ2016-7-2

DOIㄩ10.1080/21639159.2016.1174540

PDF linkㄩhttp://www.tandfonline.com/doi/pdf/10.1080/21639159.2016.1174540

Article linkㄩhttps://doi.org/10.1080/21639159.2016.1174540

Article SourceㄩInforma UK Limited


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