[Taylor&Francis] The disclosure paradox: how persuasion knowledge mediates disclosure effects in sponsored media content

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journalㄩInternational Journal of Advertising

AuthorsㄩJohannes Beckert; Thomas Koch; Benno Viererbl; Charlotte Schulz-Knappe

Published dateㄩ2021-10-3

DOIㄩ10.1080/02650487.2020.1859171

PDF linkㄩhttps://www.tandfonline.com/doi/pdf/10.1080/02650487.2020.1859171

Article linkㄩhttps://doi.org/10.1080/02650487.2020.1859171

Article SourceㄩInforma UK Limited


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