[Elsevier] Customer segmentation using big data: implications for retail marketing

mksystem Post time 1 hour(s) ago | Show all posts |Read mode
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journalㄩJournal of Retailing and Consumer Services

AuthorsㄩTianyu Piao; Zhaoheng Dou; Sado Mai

Published dateㄩ2027-1-

DOIㄩ10.1016/j.jretconser.2026.104966

PDF linkㄩhttps://www.sciencedirect.com/sc ... 96969892600247X/pdf

Article linkㄩhttps://doi.org/10.1016/j.jretconser.2026.104966

Article SourceㄩElsevier BV


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