How green are you, really? Consumers’ skepticism toward brands with green claims

Post time Yesterday 03:01

Tạp chí: Journal of Global Responsibility

Tác giả: Emre Ulusoy; Paul G. Barretta

Ngày xuất bản: 2016-5-9

DOI: 10.1108/jgr-11-2015-0021

Liên kết PDF: http://www.emeraldinsight.com/do ... 08/JGR-11-2015-0021

Liên kết bài báo: https://doi.org/10.1108/jgr-11-2015-0021

Nguồn bài viết: Emerald .

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