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[Emerald] Understanding how ethical claims in advertising affect subjective ambivalence toward buying ethical products

tuyetanhtran Post time Yesterday 11:45 | Show all posts |Read mode
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journalㄩEuropean Journal of Marketing

AuthorsㄩJean-Franois Toti; Andrea Milena S芍nchez Romero

Published dateㄩ2023-11-28

DOIㄩ10.1108/ejm-11-2020-0831

PDF linkㄩhttps://www.emerald.com/insight/ ... -2020-0831/full/xml

Article linkㄩhttps://doi.org/10.1108/ejm-11-2020-0831

Article SourceㄩEmerald﹝


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Sweetums33 Post time Yesterday 11:45 | Show all posts

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