[Wiley] Do parasocial relationships and the quality of communication with AI shopping chatbots determine middle奄ged women consumers' continuance usage intentions?

pallobby Post time Yesterday 14:26 | Show all posts |Read mode
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journalㄩJournal of Consumer Behaviour

AuthorsㄩMinsun Lee; Jee咎un Park

Published dateㄩ2022-7-

DOIㄩ10.1002/cb.2043

PDF linkㄩhttps://onlinelibrary.wiley.com/doi/pdfdirect/10.1002/cb.2043

Article linkㄩhttps://doi.org/10.1002/cb.2043

Article SourceㄩWiley


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