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[Wiley] The effect of autonomous sensory meridian response (ASMR) messages on consumer brand perceptions and intentions

pradiptakumar Post time 3 day(s) ago | Show all posts |Read mode
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journalㄩJournal of Consumer Behaviour

AuthorsㄩMauro Luis Gotsch; Florian Gasser

Published dateㄩ2025-1-

DOIㄩ10.1002/cb.2370

PDF linkㄩhttps://onlinelibrary.wiley.com/doi/pdfdirect/10.1002/cb.2370

Article linkㄩhttps://doi.org/10.1002/cb.2370

Article SourceㄩWiley﹝


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vol0nter Post time Yesterday 10:06 | Show all posts

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