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[Emerald] Brand attachment toward functional, symbolic and hedonic brands

klaudiam2910 Post time Yesterday 23:39 | Show all posts |Read mode
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journalㄩJournal of Fashion Marketing and Management: An International Journal

AuthorsㄩCecilia Ugalde; Natalia Vila-Lopez; Ines Kuster-Boluda

Published dateㄩ2023-5-3

DOIㄩ10.1108/jfmm-09-2021-0228

PDF linkㄩhttps://www.emerald.com/insight/ ... -2021-0228/full/xml

Article linkㄩhttps://doi.org/10.1108/jfmm-09-2021-0228

Article SourceㄩEmerald﹝


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