[Elsevier] Why the masses purchase prestige products? A meta-analysis

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journalㄩJournal of Business Research

AuthorsㄩManish Das; Charles Jebarajakirthy; Amit Shankar; Haroon Iqbal Maseeh; Raiswa Saha

Published dateㄩ2025-11-

DOIㄩ10.1016/j.jbusres.2025.115565

PDF linkㄩhttps://www.sciencedirect.com/sc ... 148296325003881/pdf

Article linkㄩhttps://doi.org/10.1016/j.jbusres.2025.115565

Article SourceㄩElsevier BV


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