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[Emerald] Anthropomorphism of service-oriented AI and customers＊ propensity for value co-creation

Vuhuuthanh Post time 5 hour(s) ago | Show all posts |Read mode
This post will be closed automatically in 2026-08-28 12:20
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journalㄩMarketing Intelligence & Planning

AuthorsㄩMing Tian; Jiarui Yan; Xiaotong Li

Published dateㄩ2025-1-17

DOIㄩ10.1108/mip-08-2023-0388

PDF linkㄩhttps://www.emerald.com/insight/ ... -2023-0388/full/xml

Article linkㄩhttps://doi.org/10.1108/mip-08-2023-0388

Article SourceㄩEmerald﹝


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Georgee Post time 5 hour(s) ago | Show all posts

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