[Wiley] Influencer Marketing and Sustainable Hospitality: The Roles of Social Power and Influencer–Brand Congruence

paulkurian Post time 7 day(s) ago | Show all posts |Read mode
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journal:Business Strategy and the Environment

Authors:Kerong Li; Eugene Chengi Aw; Garry Wei〩an Tan; Chung¦ha (Chloe) Ki

Published date:--

DOI:10.1002/bse.71312

PDF link:https://onlinelibrary.wiley.com/doi/pdfdirect/10.1002/bse.71312

Article link:https://doi.org/10.1002/bse.71312

Article Source:Wiley


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