[Emerald] What drives Gen Z to shop by voice? A hybrid fsQCA–ANN study in an emerging market

KimKhang123 Post time 5 day(s) ago | Show all posts |Read mode
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journal:Young Consumers

Authors:Houda Elafdel

Published date:--

DOI:10.1108/yc-07-2025-2653

PDF link:https://www.emerald.com/yc/artic ... -07-2025-2653en.pdf

Article link:https://doi.org/10.1108/yc-07-2025-2653

Article Source:Emerald


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