[SAGE] Conditional Mediation (CoMe) Models with PLS-SEM: An Update, Review, and Best-Practice Recommendations

testing2233 Post time 5 day(s) ago | Show all posts |Read mode
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journal:Australasian Marketing Journal

Authors:Joe F. Hair; Misty Sabol; Md Shahidul Islam; Feisal Murshed

Published date:2026-5-

DOI:10.1177/14413582261420459

PDF link:https://journals.sagepub.com/doi/pdf/10.1177/14413582261420459

Article link:https://doi.org/10.1177/14413582261420459

Article Source:SAGE Publications


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