[Taylor&Francis] Understanding consumer frustration: analyzing airline revenge, boycott, and avoidance behaviors through PLS-SEM and ANN methods

my567 Post time The day before yesterday 21:23 | Show all posts |Read mode
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journal:Journal of Marketing Theory and Practice

Authors:Faizan Ali; Katerina Annaraud; Luana Nanu; Ghazanfar Ali Abbasi; Salman Alotaibi

Published date:2026-7-3

DOI:10.1080/10696679.2025.2472366

PDF link:https://www.tandfonline.com/doi/pdf/10.1080/10696679.2025.2472366

Article link:https://doi.org/10.1080/10696679.2025.2472366

Article Source:Informa UK Limited


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