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[Emerald] Unraveling gender labels: identity and brand love in Gen Z fashion consumption

KimKhang123 Post time The day before yesterday 22:42 | Show all posts |Read mode
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journal：Journal of Product & Brand Management

Authors：Gargi Bhaduri; Xingqiu Lou

Published date：--

DOI：10.1108/jpbm-04-2025-5980

PDF link：https://www.emerald.com/jpbm/art ... -04-2025-5980en.pdf

Article link：https://doi.org/10.1108/jpbm-04-2025-5980

Article Source：Emerald。


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BJ030 Post time The day before yesterday 22:43 | Show all posts

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