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[Emerald] Exploring brand attitude in e-commerce using the S-O-R model: the role of information quantity, information quality and source credibility

ChristineLe05 Post time Yesterday 00:07 | Show all posts |Read mode
This post will be closed automatically in 2026-09-17 00:07
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journal：Journal of Product & Brand Management

Authors：Francisco Javier Blanco-Encomienda; Elena Rosillo-Díaz

Published date：2025-8-22

DOI：10.1108/jpbm-04-2024-5095

PDF link：https://www.emerald.com/insight/ ... -2024-5095/full/xml

Article link：https://doi.org/10.1108/jpbm-04-2024-5095

Article Source：Emerald。


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