[SAGE] Contingent Boycotts: The Temporal Evolution of Consumer Justifications

A.Pham Post time Yesterday 12:02 | Show all posts |Read mode
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journal:Journal of Macromarketing

Authors:Kaidong Yu

Published date:2026-6-

DOI:10.1177/02761467261426515

PDF link:https://journals.sagepub.com/doi/pdf/10.1177/02761467261426515

Article link:https://doi.org/10.1177/02761467261426515

Article Source:SAGE Publications


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