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[Emerald] Global products marketing strategy of two European MNCs in Vietnam

my678 Post time Yesterday 23:23 | Show all posts |Read mode
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journal：Journal of Product & Brand Management

Authors：Beat Hans Wafler; Yuosre F. Badir

Published date：2017-9-18

DOI：10.1108/jpbm-04-2016-1144

PDF link：https://www.emerald.com/insight/ ... -2016-1144/full/xml

Article link：https://doi.org/10.1108/jpbm-04-2016-1144

Article Source：Emerald。


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BJ030 Post time Yesterday 23:24 | Show all posts

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Sweetums33 Post time Yesterday 23:24 | Show all posts

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