[Emerald] Pay or freeload? Exploring consumers' willingness to pay in the copyright industry under digital transformation: the roles of copyright moral norms and values

maitranggg Post time 12 min. ago | Show all posts |Read mode
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journalㄩAsia Pacific Journal of Marketing and Logistics

AuthorsㄩPeiyun Liu; Zhucheng Shao

Published dateㄩ2026-11-9

DOIㄩ10.1108/apjml-06-2025-1223

PDF linkㄩhttps://www.emerald.com/apjml/ar ... -06-2025-1223en.pdf

Article linkㄩhttps://doi.org/10.1108/apjml-06-2025-1223



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