[Elsevier] The livestream commerce puzzle: exploring the ineffectiveness of online reviews in reducing return intentions

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journalㄩInformation & Management

AuthorsㄩLin Wang; Jiawen Wu; Wenting Feng; Yiran Li; Qihua Liu

Published dateㄩ2026-9-

DOIㄩ10.1016/j.im.2026.104382

PDF linkㄩhttps://www.sciencedirect.com/sc ... 378720626000820/pdf

Article linkㄩhttps://doi.org/10.1016/j.im.2026.104382

Article SourceㄩElsevier BV


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