[Other] Drivers of purchase intention - hedonic or utilitarian values A case of Indian electric car market

tonynguyen Post time Half hour(s) ago | Show all posts |Read mode
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journal:International Journal of Business Excellence

Authors:Aswin Philip Issac; Asish Oommen Mathew; K.V. Sriram

Published date:2022--

DOI:10.1504/ijbex.2022.123517

PDF link:http://www.inderscienceonline.co ... 4/IJBEX.2022.123517

Article link:https://doi.org/10.1504/ijbex.2022.123517

Article Source:Inderscience Publishers


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