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[Other] Consumer Engagement and Brand Loyalty Towards Apparel Brands＊ Social Media Pages: A PLS-SEM and NCA Approach

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minhvo.101 Post time 2026-10-20 16:58:32 | Show all posts |Read mode
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journalㄩJournal of Global Marketing

AuthorsㄩZohaib Riaz; Amir Zaib Abbasi; Raouf Ahmad Rather; Muddasar Ghani Khwaja; Ding Hooi Ting; Ali Raza

Published dateㄩ--

DOIㄩ10.1080/08911762.2025.2606975

PDF linkㄩhttps://www.tandfonline.com/doi/pdf/10.1080/08911762.2025.2606975

Article linkㄩhttps://doi.org/10.1080/08911762.2025.2606975

Article SourceㄩInforma UK Limited﹝


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minhvo.101 Post time 2026-10-20 17:08:50 | Show all posts

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