[Emerald] Exploring the psychological benefits of green apparel and its influence on attitude, intention and behavior among Generation Z: a serial multiple mediation study applying the stimulus每organism每response model

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journalㄩJournal of Fashion Marketing and Management: An International Journal

AuthorsㄩAura R迂telion; Muhammad Yaseen Bhutto

Published dateㄩ2024-10-14

DOIㄩ10.1108/jfmm-06-2023-0161

PDF linkㄩhttps://www.emerald.com/insight/ ... -2023-0161/full/xml

Article linkㄩhttps://doi.org/10.1108/jfmm-06-2023-0161

Article SourceㄩEmerald﹝


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