[Emerald] Impulsive purchase behaviour of Z generation of Muslim women onTikTok shop: the application of S-O-R framework

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journalㄩJournal of Islamic Marketing

AuthorsㄩYudha Dwi Nugraha;  Suliyanto; Rezi Muhamad Taufik Permana;  Azib; Deno Hadiarti

Published dateㄩ2024-1-23

DOIㄩ10.1108/jima-06-2022-0182

PDF linkㄩhttps://www.emerald.com/jima/art ... ma-06-2022-0182.pdf

Article linkㄩhttps://doi.org/10.1108/jima-06-2022-0182

Article SourceㄩEmerald﹝


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