[Emerald] What drives new luxury consumption? Application ofschema congruity theory and heuristic systematic framework

ngochihi Post time 2 hour(s) ago | Show all posts |Read mode
This post will be closed automatically in 2026-11-07 02:35
Reward10points

journalㄩAsia Pacific Journal of Marketing and Logistics

AuthorsㄩNitin Soni; Sushant Kumar

Published dateㄩ2024-8-23

DOIㄩ10.1108/apjml-04-2023-0319

PDF linkㄩhttps://www.emerald.com/insight/ ... -2023-0319/full/xml

Article linkㄩhttps://doi.org/10.1108/apjml-04-2023-0319

Article SourceㄩEmerald﹝


Remarkㄩ
Reply

Use magic Donate Report

All Reply0 Show all posts

Reply

You have to log in before you can reply Login | Register

Points Rules

Junior Member
  • post

  • reply

  • points

    160


Return to the list