[Elsevier] Customer experience formation in mobile banking: A layered perspective on the digital customer journey

boyhiphop160 Post time 17 min. ago | Show all posts |Read mode
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journalㄩJournal of Retailing and Consumer Services

AuthorsㄩLe Thanh Huong; Dao Cam Thuy; Doan Thanh Tra

Published dateㄩ2027

DOIㄩ10.1016/j.jretconser.2026.105190

PDF linkㄩhttps://www.sciencedirect.com/science/article/abs/pii/S0969698926004716

Article linkㄩhttps://doi.org/10.1016/j.jretconser.2026.105190

Article SourceㄩElsevier BV﹝


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