[Emerald] Reframing consumer animosity: formative insights from Vietnamese perspectives on Chinese products

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journalㄩReview of International Business and Strategy

AuthorsㄩVu Hung Dang; Vien Tran Truc Pham; Long Thanh Nguyen

Published dateㄩ2026-2-20

DOIㄩ10.1108/ribs-01-2025-0008

PDF linkㄩhttps://www.emerald.com/ribs/art ... -01-2025-0008en.pdf

Article linkㄩhttps://doi.org/10.1108/ribs-01-2025-0008

Article SourceㄩEmerald﹝


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