[Emerald] Role of justification of unethical behaviour in sustainable fashion consumption among Indian consumers: a parallel mediation approach

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journalㄩJournal of Consumer Marketing

AuthorsㄩJaspreet Kaur; Sangeeta Gupta; Lata Bajpai Singh

Published dateㄩ2023-11-27

DOIㄩ10.1108/jcm-12-2020-4305

PDF linkㄩhttps://www.emerald.com/insight/ ... -2020-4305/full/xml

Article linkㄩhttps://doi.org/10.1108/jcm-12-2020-4305

Article SourceㄩEmerald﹝


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