[Emerald] [Other]Which sources matter? Investigating the impact of diverse information sources on Gen Z consumers* attitudes and purchase intentions toward luxury fashion brands

haaflinh Post time 14 min. ago | Show all posts |Read mode
This post will be closed automatically in 2026-11-13 00:33
Reward20points

journalㄩAsia Pacific Journal of Marketing and Logistics

AuthorsㄩUi-Jeen Yu; Jihyun Kim-Vick; Eunjoo Cho

Published dateㄩ2026-6-25

DOIㄩ10.1108/apjml-04-2025-0587

PDF linkㄩhttps://www.emerald.com/apjml/ar ... -04-2025-0587en.pdf

Article linkㄩhttps://doi.org/10.1108/apjml-04-2025-0587

Article SourceㄩEmerald﹝


Remarkㄩ
Reply

Use magic Donate Report

All Reply0 Show all posts

Reply

You have to log in before you can reply Login | Register

Points Rules

Junior Member
  • post

  • reply

  • points

    100


Return to the list